Look what arrived in the office today… Just in time for Friday! So excited to try our Wicked Good Cupcakes! Big thanks to our CEO, Samantha who ordered one for everyone in the office. 

Cheers! — Anna

Lunch season on our patio is back in session! The Media Maison staff is pretty excited about the spring weather!

Cheers! — Anna

It’s that time again…Spring is just around the corner (according to the groundhog at least ;-))

We are currently looking for bright college juniors, seniors and graduates seeking hands-on work experience in PR, marketing and branding.

This position is UNPAID; 4 days per week.
Learn while you work and show us what you can do! At the end of our internship program there is the potential for a FT position.

This is a great opportunity to get hands-on experience in a fast-paced lifestyle boutique agency!

You will:

• Improve your writing skills and communication skills.
• Learn how to pitch media, create media lists, attend brainstorming meetings, see how website are built, learn about social media, learn how to build brands (packaging design, logo design, marketing materials etc), manage clients media placements, and more!
• Attend: Networking events, assist with client functions, photo shoots and video shoots. Much much more!

Qualifications

• Resourceful, proactive, organized and detail oriented
• College junior, senior or graduate majoring in public relations, communication, marketing, journalism or related field
• Excellent research ability and command of the internet
• Able to handle multifaced projects with strong follow through
• Excellent verbal and written communication skills
• Possess a professional attitude with good phone etiquette

Please send resume and cover letter to jobs@mediamaison.com

We’re enjoying Valentine’s Day at the Media Maison office with some heart shaped donuts from Dunkin’ Donuts! Hope you all enjoy your day! 

Cheers! — Anna

One of our social media team’s favorite meet-up’s in the city, #CMmeetup, took place this week and we couldn’t wait to give you a wrap-up!

This month’s meet-up the topic of the night was “The Evolution of Social Content”. Working in the social media space, we have continued to watch the way content is created and shared change over the last several years. It was great to connect with others in the industry to discuss where content has been, where we are now, and where it is going.

Here are our top take-aways from the night:

1. To be a good content creator you must be a good content consumer:  To be a good content creator you need to be out there reading content! Read the news, blogs, and industry publications so that you are in the know about relevant events and topics to your brand.
2. The need for content is only going up: The amount of content that is being distributed through social networks is continuously moving toward a global approach. With a larger audience, posts need to be customized for the audiences and targeted locally. In the past, you may have only had to create one post, whereas now you may have to create ten.
3. No one thing can define a brand: Stop dwelling over “the perfect message” it no longer exists.: The social space moves at such a pace that brands should not dwell on finding the perfect text. Content is being created consistently and if brands spend so much time going around on branding messages they are missing engagement time with their fans. 
4. Good content lives at the intersection of brand message and cultural relevance: Creating good content is finding your brand’s purpose and tying it into current events and news that are beneficial or entertaining to your fans.
5. Social is moving toward experiences and owning moments: Brand engagement is moving towards how people interact with you. Consumers now consider their experiences with your brand when thinking about you. Find moments or experiences that you can “own”. A great example is Red Bull’s space jump, which consumed the social media space.

 Cheers! — Anna 

P.S. If you are a community manager/social media manager in the NYC area sign up for #CMmeetup, we promise you won’t regret it!  

The Media Maison team was on location last night at Duracell Powermat’s Power House event at the 40/40 Club to celebrate the power of wireless technology and social video. It turned out to be a great event and we wanted to share some photos!

Cheers! — Anna

If you have stepped outside at all this week, you know we’ve finally gotten into the thick of the summer weather here in NYC. Sticky humidity, blazing temps and an unforgiving sun may make you abandon all hope for survival this summer, but fear not! Not all is lost.

I moved to NYC last summer during one of the most brutal heat waves of the season. I learned quickly what I needed to keep myself cool, fresh and prepared for up to a 110 degree subway platform.

Here are a few things to help you survive the heat wave this weekend and the rest of the steamy summer:

•  H2O: Water may seem like a no-brainer, but people always seem to forget it. Stay hydrated. Cool drinks are not only refreshing, but they help keep you hydrated better, reducing the risk for heat stroke. Keep a nice water bottle on you at all times to fill up when you run out. These collapsible ones seem to be all the rage these days.
•  Baby wipes: We all get that icky sticky feeling after walking around outside or slowly cooking in a subway car with no air conditioning. If you feel a little gross but can’t shower, a quick wipe down with unscented baby wipes will get rid of that icky salt that settles on your skin after sweating.
• Deodorant: Another no brainer. Throw a little travel sized tube in your bag for when you need to freshen up a bit. Even if you’re a girl, go for men’s unscented anti-preprints and deodorants. They’re stronger and cheaper.
• Lip Balm: It may seem like your lips are nice and moisturized by all the humidity (and sweat) during the summer, but this isn’t to keep away chapped smackers. Lip balm with SPF will keep the sun from getting to your lips and giving you an uncomfortable sunburn.

Pop these summer survival necessities in your bag for a quick fix for any summer heat problems. Stay cool this weekend!

Until next time! –Anna C.

It may only be day number two of the beloved summer season, but you could easily mistake the city’s weather for the dead of July. With a high of 98 degrees today (plus don’t forget the humidity) the weather has passed even fitting into the classification of toasty. And this is only the beginning. So just how do you survive a NYC summer? Here are our tips:

• Summer Attire: Lucky for us, our office has a pretty casual dress code so we aren’t overheating on our commutes in suits. Dressing for the office in the summer is all about simple lightweight minimalist pieces. Remember we’re still heading to the office though so your favorite mini-dress probably still isn’t appropriate. Instead, opt for dressing up your cotton sundress with a chunky necklace and a cute pair of wedges. With a little bit of accessories you can take your go-to weekend dress to summer work attire in no time.
• Skip the Metro: With the exception of the last few days, summer is a great time to spend a little more times outdoors and less underground on the subway or bus. Even if your apartment isn’t within walking distance of your work you can still take advantage of the sunshine by skipping one of your subway transfers and walking to another station instead. Plus, if you can limit your waiting time in the steamy underground stations why wouldn’t you?!
• Pack a Makeup Bag: NYC humidity isn’t a joke! (Coming from the girl from the NW) Even if the only time you are spending outside is during your morning and evening commute, plus maybe a coffee or lunch break, chances are you may end up needing a touch-up. Plan ahead, by keeping a stash of touch-up makeup, dry shampoo, and other essentials in a makeup bag either at your office or in your purse. You’ll feel much better knowing you have your resources if you need them before a client meeting or even an impronto happy hour after work. 

What are your tips for surviving the summer season?

Cheers!— Anna

Great photos from newsweek of Space Shuttle Enterprise’s journey through New York. Happening in our neck of the woods TODAY! So cool, had to reblog!

Space Shuttle Enterprise takes its last journey on the Hudson, right by the IAC building. (photos via johnzanussi, Intrepid Museum, @Julie_Stone)

Cheers! — Anna

We’d like to introduce Jr. Account Executive, Kathleen!

• Favorite New York City restaurant: Dallas BBQ
• Favorite blog: Theybf - Young, Black, and Fabulous
• Favorite magazine: Vibe Magazine
• Can’t live without: Television, my metrocard and my iPhone!
• #1 PR pet peeve:  Outlets that don’t provide the correct contact information